BAG - BARR (AG) - Share Chat

AG Barr plc is a leading UK-based soft drinks manufacturer and distributor, with a heritage dating back to 1875. Listed on the London Stock Exchange, the company is best known for its iconic Scottish carbonated drink, Irn-Bru, which holds a strong market position. Its diverse brand portfolio also includes the successful Rubicon fruit-based drinks, Funkin cocktail mixers, and Strathmore water.

Operating primarily within the UK, AG Barr has strategically expanded its product offering through both organic innovation and targeted acquisitions, such as Funkin and the more recent purchase of Boost energy drinks. The company focuses on broad beverage categories, including carbonated soft drinks, still drinks, water, and mixers. AG Barr is recognised for its strong brand equity, effective route-to-market, and resilient performance in the highly competitive UK FMCG landscape.