BATS - BRITISH AMERICAN TOBACCO - Share Chat

British American Tobacco plc (BAT) is a global leader in the tobacco and nicotine industry, headquartered in London and a constituent of the FTSE 100 index. While historically dominant in combustible cigarettes with iconic brands like Dunhill and Lucky Strike, the company is undergoing a significant strategic transformation.

BAT is heavily investing in and rapidly expanding its portfolio of “New Categories” products, including vapour (Vuse), heated tobacco (glo), and modern oral nicotine (Velo). This pivot aims to build “A Better Tomorrow” by offering a wider range of potentially reduced-risk products, responding to evolving consumer preferences and declining traditional smoking rates. Despite regulatory complexities and ESG scrutiny, BAT maintains a strong global presence, aiming for sustainable growth through innovation and its diversified product offering.